Communities In Schools of Mid-America Responds to Urgent COVID-19 Need, Joining #GivingTuesdayNow in Global Day of Giving and Unity

Lawrence, KS – Communities In Schools of Mid-America is responding to meet the needs of students and families most impacted by the coronavirus crisis by rallying the community around an interactive togetherness campaign on its social media outlets

#GivingTuesdayNow is a new global day of giving and unity that will take place May 5th  – in addition to the regularly scheduled Dec 1, 2020 #GivingTuesday – as an emergency response to the unprecedented need caused by COVID-19. The day is designed to drive an influx of generosity, citizen engagement, business and philanthropy activation, and support for communities and nonprofits around the world. 

At a time when we are all experiencing the pandemic, generosity is what brings people of all races, faiths, and political views together across the globe. On this day, everyone around the world to stand together and give back in all ways, no matter who or where we are. Generosity gives everyone power to make a positive change in the lives of others and is a fundamental value on which anyone can act.

Communities In Schools of Mid-America (CIS of Mid-America) is participating in #GivingTuesdayNow to help students and families most impacted by the COVID-19 crisis. Since school closures, the needs of those served by CIS of Mid-America have drastically intensified. Students who use school as a refuge or rely on school for food have been left with few options. Students without access to technology run the risk of falling further behind in school.

“We will not let that happen,” said Malissa Martin, CIS of Mid-America President & CEO. “Our students need us now, more than ever before.” While its delivery model looks different, CIS of Mid-America continues to support students and families by ensuring basic needs are provided, sharing enrichment and academic tools to support learning and assisting in the navigation of emergency funds and basic supports. “#GivingTuesdayNow is a chance for CIS of Mid-America to connect with our community and promote togetherness, as well as gives us an opportunity to further our reach with those most in need,” said Martin.

People can show their generosity in a variety of ways during #GivingTuesdayNow, whether it’s helping a neighbor, advocating for an issue, sharing a skill, or giving to causes. To engage with CIS of Mid-America on #GivingTuesdayNow, find CIS of Mid-America on Facebook and stay tuned for interactions throughout the day. Those interested in supporting families and students in need can visit the Communities In Schools of Mid-America website. #GivingTuesdayNow will emphasize opportunities, like the CIS of Mid-America togetherness campaign, to give back to communities and causes in safe ways that allow for social connection even while practicing physical distancing. 

About Communities In Schools of Mid-America

Communities In Schools (CIS) of Mid-America celebrates its 25th anniversary in 2020. It was established as CIS of Kansas in 1995 and, in 2014, became the first CIS state office to establish regional affiliates embedded in our 501(c)3. What began as a statewide network in 1995 serving communities across the state of Kansas now also serves communities in Iowa, Oklahoma, and Missouri. As an affiliate of the national non-profit Communities In Schools, this regional approach allows us to streamline the services we provide to struggling students and their families. The CIS of Mid-America network currently provides services in 57 schools to more than 30,000 students each year by placing individuals directly inside the schools to work with students.

Those interested in supporting families and students in need can visit the Communities In Schools of Mid-America website (, Facebook page (, or follow @CISMidAmerica on Twitter and Instagram.

About GivingTuesday

GivingTuesday is a global generosity movement unleashing the power of people and organizations to transform their communities and the world. GivingTuesday was created in 2012 as a simple idea: a day that encourages people to do good. Over the past eight years, it has grown into a global movement that inspires hundreds of millions of people to give, collaborate, and celebrate generosity.

For more details about the GivingTuesday movement, visit the GivingTuesday website (, Facebook page ( or follow @GivingTuesday and #GivingTuesdayNow on Twitter. For youth interested in joining the movement, visit for inspiration and project ideas.